Advertising Policies

Ad Review Process & Creative Guidelines

• Advertising Policies Overview
• Creative Ad Content Guidelines
• Ad Review Process
• Ad Review Status Definitions
• Campaign Review Status Definitions
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Prohibited Content & Practices

• Prohibited Content and Practices: Abusing Ad Exchanges
• Prohibited Content and Practices: Data Collection and Usage
• Prohibited Content and Practices: Enabling Dishonest Behavior
• Prohibited Content and Practices: Illegal Products or Services
• Prohibited Content and Practices: Inappropriate Content
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Restricted Content & Practices

• Restricted Content and Practices: Adult Content and Services
• Restricted Content and Practices: Alcohol
• Restricted Content and Practices: CBD and Hemp
• Restricted Content and Practices: Children Under the Age of 16
• Restricted Content and Practices: Copyright Content
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Website & Landing Page Guidelines

• AdRoll's Website and Landing Page Guidelines

Advertising Policies FAQ

• My ads were rejected for insufficient content, structure, and navigability. How do I fix it?
• My ads were rejected for insufficient branding/brand mismatch. How do I fix it?
• Why are my ads suspended?
• My ads status reads, "In Review". When can I use them?
• How can I resubmit my ads for review after making the changes?
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