You can start a new campaign from either the Home tab or Ads tab.
From the Home tab: Click on Performance then click Create and select Web Ad Campaign from the dropdown.
From the Ads tab: Go to the Ads tab in the left navigation menu and click Ads > Create > Web Ad Campaign.
- Select Contextual Targeting as your marketing goal and click Next. Select Web then click Next.
- Next, under Campaign Settings, you can choose your campaign schedule by clicking Edit. You can select to start your campaign immediately upon approval or select a specific date. You can also select a specific date to end your campaign or have it run indefinitely. Click Done to move to the next step.
- Next, configure your Web channel.
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- Click Edit to choose set up your bid strategy.
- Click Edit to configure your AdGroup.
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- Select an AdGroup name or create a custom AdGroup schedule.
- Choose your site category targets.
- Choose your web audience location.
- Select your ads. You can choose from your Ad Library, create or upload ads, or requests free ads from us!
- Select an AdGroup name or create a custom AdGroup schedule.
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- Click Edit to choose set up your bid strategy.
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- Finally, click Edit to optimize your budget.
- Once you're done setting your campaign, scroll up to the top of the page and click Submit. You can also click Finish Later to save your campaign as a draft.
Congratulations! You have now created a contextual targeting campaign.