AI Assistant Disclaimer
While suggestions are a valuable starting point, AI Assistant can make mistakes. Please double-check responses and refine your selections based on your specific campaign goals and audience insights.
Struggling to pinpoint the perfect audience for your ads? Let AI be your friendly helper! This guide will show you how to leverage AdRoll's AI assistant to generate suggestions for Contextual and Third Party Audience categories, ensuring your campaigns reach the right people at the right time.
Choosing Contextual Targeting Categories
Contextual Targeting campaigns for web and CTV reach new customers by placing your ads alongside content relevant to their interests, so that you can showcase your brand to potential customers who are already actively engaging with similar products or services.
If you are not sure which categories to ask AdRoll's AI assistant about the kind of product or service you offer, and it will suggest relevant topics to target.