Web Lookalike Campaigns

You can start a new campaign from the Ads tab.

• Log in to AdRoll and navigate to Campaigns on the left side menu.
• Click Create to choose Ad Campaign. 

• Select Lookalike Targeting as your marketing goal and click Next.
  
  
  
  
• Select which channels you want to run your ads on.
  
  
  
  
• Next, under Campaign Settings, you can choose your campaign schedule by clicking Edit. You can elect to start your campaign immediately upon approval or select a specific date. You can also select a specific date to end your campaign or have it run indefinitely. Click Done to move to the next step.
  
  
  
  
• Next, configure your Web channel.
  • • Click Edit to set up your bid strategy.
      
      
      
      
    • Click Edit to configure your AdGroup.
      • • Select an AdGroup name or create a custom AdGroup schedule.
          
          
          
          
        • Choose your web audience location.
          
          
          
          
        • Select your ads. You can choose from your Ad Library, create or upload ads, or requests free ads from us!
          
          
• Once you're done setting your campaign, scroll up to the top of the page and click Submit. You can also click Finish Later to save your campaign as a draft.
  
  
  
  
• Congratulations! You have now created a lookalike campaign.