Whether you want to build your brand or bring back visitors and past customers, AdRoll makes it easy to create ad campaigns across the web and social platforms.
How it works
AdRoll partners with the largest and most respected advertising networks to place your ads in front of your audience everywhere that they spend time online. Our easy-to-use platform manages ad campaigns across all channels, which provides a more accurate view of ad performance.
Types of ad campaigns
Build Brand Awareness
A brand awareness specific campaign allows you to tell a brand story in a way that resonates with the audience and creates a connection. Potential customers appreciate this connection in more ways than one.
AdRoll helps you distribute, measure, and optimize for better brand awareness campaigns, increasing your ability to win business and capture more budget.
Learn more about AdRoll's Brand Awareness solution.
Retargeting
Retargeting Ads work by utilizing “cookies”, a small piece of data stored by the Web browser that remembers users who visited your advertisement or webpage. Marketing teams can then utilize this cookie data to serve ads to the users again. By showing relevant, targeted ads to users that have shown an interest in your brand, you increase brand awareness and often total conversions.
Retargeting with AdRoll helps you find a direct line to your customers by getting the right ads to the right people at the right time.
Learn more about AdRoll retargeting.