You can start a new campaign from the Ads tab.
- Log in to AdRoll and navigate to Campaigns on the left side menu.
- Click Create to choose Ad Campaign.
- Select Lookalike Targeting as your marketing goal and click Next.
- Select which channels you want to run your ads on.
- Next, under Campaign Settings, you can choose your campaign schedule by clicking Edit. You can elect to start your campaign immediately upon approval or select a specific date. You can also select a specific date to end your campaign or have it run indefinitely. Click Done to move to the next step.
- Next, configure your Web channel.
- Click Edit to set up your bid strategy.
- Click Edit to configure your AdGroup.
- Select an AdGroup name or create a custom AdGroup schedule.
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Choose your web audience location.
- Select your ads. You can choose from your Ad Library, create or upload ads, or requests free ads from us!
- Select an AdGroup name or create a custom AdGroup schedule.
- Click Edit to set up your bid strategy.
- Once you're done setting your campaign, scroll up to the top of the page and click Submit. You can also click Finish Later to save your campaign as a draft.
- Congratulations! You have now created a lookalike campaign.