Question
Can I retarget users based on the location?
Answer
Yes, locations can be set for the display ads campaigns. Here are the steps to target specific locations in a campaign.
- Log in to AdRoll and navigate to Campaigns on the left side menu.
- On the Web & Social page find the campaign that you want to adjust.
- Click ellipsis next to the campaign name and select Edit.
- Under the Audience section, enter a location to either Target or Exclude.
- When you're finished, click Save.
To learn more, check out Setting Location Parameters (Geotargets).