With a few clicks, you can connect your Shopify store to your AdRoll account and start without any developer or creative resources. Through our Shopify integration, AdRoll connects your first-party e-commerce data with all of our existing data, which allows you to create personalized experiences for your customers, both unknown and known. You also get access to our high-performing Dynamic ads and product recommendation engine.
To continue, follow the steps in this article to complete connect Shopify to AdRoll.
Shopify Integration Benefits
- Reduces the time and effort to set up your AdRoll account and launch your first campaign.
- Automatically installs the AdRoll Pixel on all pages of your website.
- Your orders will be tracked automatically in AdRoll without setting up manual Enhanced Conversion Tracking. By integrating with Shopify, we will track the number of sales and the amount of revenue driven by AdRoll campaigns.
- Four Default Shopify Website Audiences will be automatically available in AdRoll for you to target or exclude:
- Shopify Checkout: tracks users who made a purchase.
- Shopify Added Product to Cart: tracks users who added a product to their cart.
- Shopify Viewed Cart: tracks users who viewed their cart.
- Shopify 1+ Products Viewed: tracks users who have viewed one or more products.
- Sync Shopify CRM Segments to AdRoll to target email lists with web display and CTV advertising.
- Your Product Feed to serve Dynamic Ads will be automatically configured.