NextRoll cannot provide legal advice. Please consult your legal officer for the best practice for your business.
It is required to implement a Cookie Consent Banner if you wish to track and target users from Europe, Brazil, or Quebec.
AdRoll and NextRoll: what's the difference?
AdRoll is a division of NextRoll, Inc. You choose and manage the AdRoll Cookie Consent Banner from your AdRoll dashboard, but the live banner shown to your website visitors is branded under NextRoll, Inc. for legal and compliance reasons.
- Navigate to: https://app.adroll.com/settings/gdpr
- Select either "Use AdRoll's Cookie Consent Banner" or "Use a Custom Banner"
- Click save
If you do not update your GDPR settings, AdRoll will not be able to collect any data from EU, Brazil, or Quebec until a cookie-consent banner preference has been made.
To learn more about the GDPR policy, check out Privacy Compliance: General Data Protection Regulation (GDPR) and ePrivacy Directive.