A Service Tier is the specific level of services and dedicated account management assigned to your account, determined by your monthly advertising spend or your specific contract with AdRoll. Think of it as your "membership level" that dictates the depth of partnership you receive. Each tier—ranging from Bronzeto Platinum—is designed to provide a customized experience, offering specific benefits like creative services, business reviews, and access to a dedicated Account Manager. By matching our resources to your business needs, these tiers ensure you always have the right level of human expertise to help your campaigns succeed.