Advertiser profiles in AdRoll allow you to efficiently manage campaigns for multiple websites from a single account. Each profile you create will generate a unique AdRoll Pixel that corresponds to the specific website, and each profile functions almost like its own AdRoll account. This feature is especially helpful for businesses that oversee different brands or websites under one umbrella.
When you first sign up for AdRoll, your initial advertiser profile is automatically generated based on the website URL you submitted during the signup process.
How to Create a New Advertiser Profile
Note: Only admin users can create new advertiser profiles.
Follow these steps to add, edit, or delete advertiser profiles within your AdRoll account:
1. Navigate to Settings:
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- Click the Settings gear icon in the left-hand navigation menu.
- Select Advertiser Profiles under the Company section.
2. Add a New Profile:
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- Click Add to create a new advertiser profile.
- Name Your Profile: Give the profile a meaningful name for easy identification.
- Enter Website URL: Provide the URL of the website associated with this profile.
- Choose a Country: Select the appropriate country from the drop-down menu.
- Billing Options: You can either use an existing billing account or create a new one for this profile.
- Click Save to finalize the profile.
Switching Between Advertiser Profiles
Once you've created additional profiles, you can easily toggle between them to manage each campaign individually:
1. Refresh the Page: After adding a new profile, refresh your browser.
2. Locate the Profile Switcher: In the bottom left corner of the page, you’ll see the name of the profile you are currently viewing.
3. Toggle Between Profiles:
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- Click the profile name, and a drop-down menu will appear showing all available profiles linked to your account.
- Select the profile you wish to switch to by clicking on its name.
Managing Access to Advertiser Profiles
You can control which team members have access to specific advertiser profiles by using the Additional Users feature. This allows you to grant or restrict access based on roles and needs. Learn more about how to manage user access in AdRoll through the Adding and Managing Users Guide.
Performance Overview Across Profiles
If you want to view a performance summary across all your advertiser profiles:
1. Open the Profile Menu: Follow the same steps to toggle between profiles.
2. Select All Advertiser Profiles: At the bottom of the drop-down menu, click All Advertiser Profiles. This will give you an overview of performance metrics across all profiles within your account.
This feature helps you compare results and performance metrics across different campaigns and websites at a glance, streamlining the optimization process.