AdRoll data available in Funnel
Funnel displays the following AdRoll metrics by advertisable, campaign, and day:
- Spend
- Clicks
- Impressions
- Total conversions
- Click through conversions
- View through conversions
- Adjusted total conversions
- Adjusted ctc
- Adjusted vtc
- Attributed rev
- Attributed click through revenue
- Attributed view through revenue
- Campaign Name
- Budget
- Ad Name
- Ad Type
- Ad Size
- Ad Format
- Ad Status
View AdRoll metrics in Funnel
Follow these steps to get set up:
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Go to your Funnel account and navigate to the Configuration tab.
- Click Ad accounts in the left-hand column.
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Click + Advertising accounts.
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Select AdRoll from the list of advertising platforms.
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Enter your AdRoll login credentials.
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Select which profile you want to download data from.
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This AdRoll profile will be listed as an Ad account in Funnel.
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See your detailed campaign data under Data Explorer in Funnel.
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Take a look at the various views of your AdRoll data from Funnel.