Can I exclude an audience segment from my campaign?
Yes, an audience segment can be excluded from a campaign. Here are the steps you can follow -
- Navigate to the Display Ads tab and click on the desired campaign.
- Click on Edit.
- Scroll down to the Audiences section.
- Click on Choose.
- Select the segment, toggle the target button to exclude.
- Save the campaign.
To learn more, check out Exclude a Conversion Audience.