I do not have any clicks/conversions. What am I paying for?

Question

I do not have any clicks/conversions. What am I paying for?

Answer

Our default pricing model is Dynamic CPM, i.e. Cost Per Thousand Impressions. The charges will be based on the impressions served by the campaigns. Unfortunately, we do not have an option to change it.

To learn more, check out AdRoll Ad Campaign Pricing.

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