March 20th 2025: Email Feature is Now Sunsetted
- We’ve stopped supporting new campaign runs as of March 20th, 2025. While no new campaigns can be launched, you’ll still have 30 days to access your templates and download past campaign performance data for your records.
- In the coming weeks, we plan to fully retire this feature. This process requires careful testing to ensure it does not impact other functionality.
- Access to this feature is now limited, and it is no longer available to new customers. We’ll share further updates and next steps once the deprecation is complete.
Alert: This feature is only available to our paid subscribers. You can check out your plan options here.
Once you've finished creating an Email template, the next step is to schedule a date and time to send it to your audience.
There are two methods for scheduling an Email:
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Schedule a specific delivery time
- Useful if you want the Email to arrive in a Prospect's inbox at a specific date and time
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Send Email as a Trigger
- This method allows triggers the email to be sent based on a predetermined customer action (e.g. "Send this email 1 hour after they abandoned a cart item). AdRoll has several built in Campaign Goals that will determine these triggers or you can select your own or send a one-off newsletter.
To schedule an email
- On the right side of the dashboard you will find the scheduling field. By default, the Email is set to send 1 hour after trigger. Click on the Send: 1 hour after trigger dropdown to alter the scheduled date and time.
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You will have three scheduling options:
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Send immediately
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Wait
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Send on Date/Time
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Select one and click Set to save.