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AdRoll Email: What's New?

Coming out with new features is a part of our culture and we’re constantly rolling out new product enhancements. Check out our new releases here.

  • Follow Up Emails

    AdRoll Email now supports sending follow-up emails! Follow-up emails are a series of messages that are sent automatically to nudge a potential customer to come back to your site. If your subscribers don’t click on your first message, they can now be sent additional messages after a period of time (e.g. in 24 hours, in 7 days).

  • A/B Testing

    Our A/B testing capabilities let you multi-variate test everything from subject lines, timing, text, and content. Set up multiple campaigns and choose your target audience, then we’ll automatically split your group at random.

  • Archiving Campaigns

    Archiving campaigns lets you easily store campaigns you created in the past, but no longer use, in the archived tab.

  • Product Recommendations

    Product Recommendations is available to any WooCommerce, Shopify, AdRoll Dynamic Creative customer, or anyone who has a configured product feed. Product Recommendations can be added to any Email template with one click to customize the products viewed based on the visitor’s onsite behavior.

  • CPC Pricing

    AdRoll Email prices based on a performance pricing method and charges based on CPC. No ongoing subscription costs, or charges based on number of emails sent, we charge $1 for every click we drive back to your site; giving you an opportunity to convert the visitor to a purchaser. 

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