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Dynamic Social Ads

With dynamic ads on Facebook and Instagram, show personalized products ads to your shoppers while they’re on social networks. The majority of your dynamic ad is pulled from your product feed, so you’ll only need to modify the title, description, link description, and UTM parameters. We recommend using this ad format to ensure your ad is relevant to your shoppers.



Aspect ratio: 1.91:1

Format Guidelines

Title Up to 25 characters
Link Description Up to 20 characters
Description Up to 125 characters
Call to Action Select from 12 CTAs
UTM Parameters Up to 768 characters
Destination URL Automatically pulled from product feed
Product Name and Image Automatically pulled from product feed


Create Dynamic Ads

Learn how to create dynamic ads here.

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