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Product Updates

We’re working to constantly improve your AdRoll experience. Check out the latest features and updates.

 

June 2017

New: All Campaigns Tab

The All Campaigns tab has been refreshed and launched to all users. This update includes new functionality, such as custom column selection, cross-channel visual reporting, and refreshed design.

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Update: Connected Audiences

The Audience tab now features site and Connected Audiences. Connected Audiences are audiences built with existing data from your other CRM or marketing tools. Connected Audiences give you the ability to target specific CRM or marketing lists.

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Update: Facebook Click Measurement

We’ve partnered with Facebook to provide more accurate measurement around clicks. This update may impact any customer running Facebook or Instagram campaigns.

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New: Email ROI

AdRoll Email campaigns now show return on investment (ROI) and revenue metrics. In order to see these values, make sure you've set up proper conversion tracking.

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